Under the e-commerce marketing of auto partstheThe new economic era， the arrival of information and network technology rapid development， e-commerce gradually began to penetrate into every corner of the human The tide of global resources integration of the global automotive drives enterprise mergers and integration， auto parts companies also were involved in the integration of the inevitable Auto enterprise globalization procurement to auto parts companies in imperceptible in the enterprise marketing to rethink how and under the e-commerce environment make full use of enterprise resources to develop reasonable and effective marketing work become the focus of Based on e-business and auto parts industry characteristics， its development trend， and the new development of the marketing theory， establish the e-commerce environment of enterprise marketing mode combination of judgment model under the e-commerce environment for auto parts of enterprise marketing strategies and marketing Aiming at the specific environment of auto parts enterprises development condition， and also introduced the enterprise marketing mode combination and marketing Key words: e-commerce marketing model car parts仅供参考，这是直接用有道桌面字典翻译的，需要自己对其中的语序做相应的调整，这个别懒了，自己调整一下就好。
With the rapid development of information technology， human beings are entering a web-based information age， Internet-based e-commerce has been carried out by people gradually become a new model of business activities， more and more people through the Internet for business， e-commerce very attractive prospects for But how to protect the security of e-commerce transactions and to promote its own development， the establishment of e-commerce credit mechanism， is currently facing a major problem， in addition to theory and legislation to strengthen and improve the credit of building the rule of law， the use of information security and authentication technologies such as encryption of e-commerce security has become the key to solve the problem， we must adopt advanced technology for online security of data， information sender， the identity of the recipient to confirm that all parties to ensure the safety of information transmission， complete ， reliability and non-repudiation of Network can be accessed through a lot of information transmission through the network can also be a wealth of information， how to confirm the correctness of this information? Particularly in relation to the issue of e-commerce， how to prevent side to deny the transaction to avoid their own losses， how to avoid people to sign documents and forgery of documents and so For these problems， how to resolve this issue digital signature technology research is to solve this
With the rapid development of information technology， human being into the information age to network based on the Internet， e-commerce has gradually become a new mode of business activities， more and more people through the Internet business activities， electronic commerce development foreground is very But how to guarantee the safety of e-commerce transactions and promote its development， establish the credit mechanism， electronic commerce is an important problem facing， besides should in theory and legislation to strengthen and improve the construction of credit system， the information security and identity authentication and other relevant encryption technology has become the key to solve the problems of e-commerce security， must adopt advanced technology for the security of data and information online sending and receiving party identification required， in order to ensure the safety of all information transmission， integrity， reliability and transaction can't deny People through the network can obtain a large amount of information， also can pass through a network of information， so how to confirm the correctness of these information? Especially the e-commerce in aspects of the problem， how to prevent trading loss to avoid their party clean， who forged documents and how to avoid the signed documents For these problems， how to solve this issue， the research content of digital signature technique is to solve these
