Abstract：The advertisement design has already become an indispensable component in the current commercial city， with the development of market economy， the advertisement design embodies the economic level of the society and cultural level more and So， it is necessary for us to define more deeply he creates intention and direction， thus let us understand the actual intension of the advertisement design， enable advertising intention and society's organic combining together， achieve the goal that we created and propagated， and can analyze the space of the intention， this will facilitate developing advertising Keyword：Understand， analyze， explore， appraise， intention
Reflections on the art of oil painting Abstract: creative art is a complex mental activities and production activities， is a realistic painter living in the minds of the product of The Sound of Music Arts beauty is a high degree of unity， it is all art must be consciously setting Every artist should be showing his work in the United States he was a unique experience and Ugly reality of the United States and the reality are a source of artistic Content is often seen as something only to the performance art form of its own real， and are usually things that only the form， it constitutes the real content of a work of Art techniques by means of image and convey the feelings of thinking of the author， as well as the carrier of the aesthetic Keywords: artistic creation， artistic beauty， the reality the United States， ugly reality， contents
