Cross-cultural business negotiation has always been a tough experts from east and west have been making every effort to solve this annoying For the difference of culture and customs， the inconvenience of language communication makes negotiation between east and west we can only exclude such barrier through familiarizing mutural culture and customs so that the gap between the two parties can be as it were， this is what most negotiatoers want it to
In business contacts， the business correspondence is not only the medium for communicate， but also a means of establishing friendship and attracting The features and functionality of business correspondence decide that the letter must pay attention to the politeness The success of writing it has an extremely important impact on the business of a Thus， in day-to-day business activities， we should noted the application of the politeness principle in the Business English writing in order to promote better co-operation and communication in the future
