Discusses the character and scholarship studies the rule discipline which the commodity and the value as well as the exchange value， how the use value and do In other words， discusses the character and scholarship is launches the marketing research based on the commodity itself for the center one kind of the market marketing study is just the opposite， the market marketing study is the establishment in by the market demand one kind of knowledge which develops for the If the market marketing study needs the smooth development， must complete three aspects the work: does first， what output need to be clear about own company or own organization can This delivers including the product， also includes the service; second， needs to be clear about the product which or the service in the market needs us to be possible to If need， then in any region the need， needs how many; third， needs to be clear， if we must supply the aiming a target market， then our supplies way to be whether convenient， if is not convenient， whether to establish belongs to an own way， this way needs how many costs， and so on; Therefore， by the marketing study research's content as well as the research three aspects may look that discusses the character and scholarship to be possible to the commodity nature， the commodity use， as well as the commodity will produce in the future possibly the development value and the brand effect will have some appraisal nature information， but these information will be helpful to business understand their product， thus more detailed clear product or service before has not put into the market prospect In short， discusses the character and scholarship and the marketing study is the relations which one kind complements one another， has not discussed the character and scholarship regarding the standard situation understanding， easy to see many demands， but did not know that can satisfy him; If the commodity study left the marketing study， will discuss the character and scholarship will become very incapable， knew that oneself can do anything， but because did not know that in the market will need anything， will therefore become starts without knowing where to Single opinion， if has offends， asks respectfully to forgive!
